Has The Toronto Bubble Finally, Popped?
Publication: The Globe and Mail
Date: July 19, 2022
Topic: Toronto rental market, affordability challenges, rising rents, and housing supply
Reuben Labovitz of Fox Marin Associates was featured in The Globe and Mail discussing the rapid rise in Toronto rental prices as renters faced some of the most competitive market conditions in recent years.
The article explored how rising interest rates, housing affordability challenges, returning office workers, and increased population demand were driving record-high rental rates across the GTA. The feature examined how many prospective homebuyers were being pushed into the rental market as borrowing costs increased, creating additional competition for an already limited supply of rental housing.
“It’s an extreme challenge to secure even a semi-affordable property.”
Rental properties are fetching multiple offers and the market is “100 per cent a landlord’s market.”
— Reuben Labovitz, Sales Representative, Fox Marin
Fox Marin’s perspective is that Toronto’s rental market was experiencing unprecedented demand as affordability challenges pushed more residents toward renting instead of homeownership.
The article highlighted how rising interest rates were making it increasingly difficult for first-time buyers to qualify for mortgages, causing many would-be purchasers to remain renters longer than planned. At the same time, students were returning to in-person education, employers were encouraging workers to return to offices, and many residents who had temporarily relocated outside the city during the pandemic were moving back to Toronto.
Reuben Labovitz noted that competition for rental properties had become exceptionally intense, with many units attracting multiple offers and renters facing limited inventory across the city. As demand increased and vacancy rates remained extremely low, affordability became an increasingly significant challenge for many households.
The article also examined the supply side of the equation. Rising construction costs, regulatory delays, and concerns surrounding future condominium development were creating additional pressure on housing availability, raising concerns that rental affordability challenges could persist for years to come.
From Fox Marin’s perspective, the rental market was being shaped by both immediate economic conditions and longer-term housing supply constraints, creating an increasingly competitive environment for renters throughout the GTA.
Toronto’s rental market plays a critical role in the region’s overall housing ecosystem. When homeownership becomes less attainable due to rising interest rates and affordability pressures, increased demand often shifts directly into the rental market.
For renters, the article highlights the importance of preparation, timing, and professional guidance when navigating highly competitive rental conditions. Limited inventory and strong demand can make securing suitable housing increasingly difficult, particularly within desirable neighbourhoods.
The piece also reflects broader housing challenges facing Toronto, where population growth, limited housing supply, rising construction costs, and affordability pressures continue influencing both ownership and rental markets.
As Toronto continues to grow, addressing housing supply and affordability remains essential to creating a more balanced and accessible housing market for both renters and buyers.
Read the full article in The Globe and Mail.
Read The Full Article
Fox Marin is a boutique Toronto real estate team focused on central and downtown neighbourhoods, offering white glove, strategic, advisory-driven support for buyers, sellers, renter and investors.
Known for a thoughtful and highly hands-on approach, Fox Marin combines local market expertise, strategic marketing, negotiation experience, and client education to help clients make informed real estate decisions.
Fox Marin has earned its reputation as Toronto’s premier downtown luxury real estate team, backed by over $580 million in sales*, more than 1,000 successful transactions, and over 500+ glowing 5-star Google Reviews. Discover the advantage of working with a proven team with a track record for winning results.
*Source: Jan. 1, 2018 – Sept 1, 2025, RE Stats Inc. & Exclusive